SS2026 Consumer Trends: How Color and Material Trends Shape Buying Behavior

Consumer behavior is constantly evolving, influenced by emotions, culture, technology, and global events. As we look toward Spring/Summer 2026 (SS2026), two major factors stand out—color and material trends. These elements go beyond aesthetics; they shape how people connect with products, make purchasing decisions, and even influence sustainability choices. From fashion to interior design, automobiles to […]
Seasonal Summary: SS2025 Trends in Action

Fashion, technology, sustainability, and consumer behavior are more intertwined than ever, shaping the way industries evolve with each passing season. As we move into Spring/Summer 2025 (SS2025), we’re seeing a convergence of creativity and innovation that challenges traditional norms. Designers, brands, and consumers are embracing bold self-expression, digital transformation, and eco-conscious choices, signaling a season […]